Desjardins Fais ta place entête

Desjardins Fais ta place

Eight Desjardins caisses picked the agency in order to build the website, strategy and visual identity of the Fais ta place contest, which awarded $100,000 in scholarships. Since we were specifically asked to give a “cabin” vibe to this campaign, we included fun elements: a giant cardboard moose, a pretty absurd vignette, Poches & Fils t-shirts. Nothing boring here!

Client

Desjardins

Desjardins Fais ta place logo
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« This project was a lot of fun, especially when we had to seriously look into finding the cheapest-looking moose costume. What a shooting! »

Justine Grenier, Strategic Communication Advisor

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Deployment

  • Website
  • Online advertisement
  • Comedic vignette
  • Life-size moose
  • Posters and leaflets
  • Targeted newsletters
  • Printed designs
  • Poches & Fils t-shirt design
texture-desjardins-fais-ta-place
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